How I write a letter protesting a CCW ban - By Paul Barnett

There is generally one sure way to win the support of private businesses: hit them at their bottom line. If I can demonstrate or convince them that their revenues and/or profits will suffer, few will stand on principle and will instead switch sides in a moment.

The key is to avoid certain emotional hot buttons. I've written a carefully worded letter that can be easily edited for the particular situation. I won't reproduce it here because I want everyone to write their own letter. Three unique letters stressing subsets of the same points will have much more impact than three identical letters signed by different people.

The points that I make:


Now that I've itemized the points that I make, I also want to list the ones that I intentionally omit:


I want to stress one important guideline: I avoid strident and/or vehement statements that are likely to aggravate or antagonize my intended audience. I want to portray myself as a pleasant and reasonable person that they would want as a customer. Hurling vindictive accusations would be the fastest way to get my letter tossed into the trash, or worse yet -- displayed as an example for ridicule and/or justification for continuing their present policy.

Finally, I will close by explaining that I plan to note a business's address and go home to write a letter like I describe above, rather than confronting the owner, manager, or other employee in person. There would be no chance of getting into a confrontation with someone that tries to escalate the discussion into a very public argument. I will get a chance to make all of my points without getting side-tracked. I also think there is a better chance that my letter will be seen by the decision makers higher up the management chain. But, your mileage may vary -- let experience be your guide.


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